Training Your AI Twin to Sell

Your AI Twin can proactively sell your products and services by building relationships with users. It understands the context of conversations and knows exactly when to deliver a relevant product or service recommendation, helping welcome users into your ecosystem naturally.

How It Works

Your AI Twin can:

Recommend relevant products based on conversation context
Share links to courses, programs, or services at the right moment
Guide users toward purchasing decisions when they’re most engaged
Answer questions about your offerings naturally

Setting Up Product Recommendations

Step 1: Define Your Offers

In your Knowledge Base, create content about your products and services including:

Product name and description
Price and pricing page link
Who the product is best for
When your Twin should mention it

Step 2: Configure Recommendation Rules

Set up when and how your Twin should promote each offer:

Contextual Triggers:

User expresses interest in a specific topic
User asks about pricing or how to work with you
Conversation naturally leads to a relevant offer

Recommendation Style:

Soft mention (casual, non-pushy)
Direct recommendation (clear call-to-action)
Educational (explain the value first)

Step 3: Provide Product Content

Upload content about each product so your Twin can answer detailed questions:

Sales page copy
FAQ documents
Testimonials and case studies
Pricing details

Best Practices

Natural Recommendations

Train your Twin to:

Wait for appropriate moments in conversation
Focus on solving the user’s problem first
Explain why the product is relevant to their situation
Never be pushy or aggressive

Handling Objections

Provide content to help your Twin address common objections:

Price concerns
Time commitments
“Is this right for me?” questions
Comparison to alternatives

Dynamic Offers

If Your Offers Change Frequently

For businesses with frequently changing offers (sales, promotions, new products), you can:

Update product information in your Knowledge Base regularly
Use the API integration (Enterprise) for real-time product data
Set up automatic syncing with your product catalog

Contact support@steno.ai if you need advanced product integration.

Monetization Examples

Your Twin can support various monetization strategies:

Upsells: Recommend premium offerings to engaged users

Cross-sells: Suggest complementary products

Lead Capture: Collect contact information for high-ticket items

Direct Sales: Complete transactions through shared links

Questions about training your Twin to sell? Contact support@steno.ai.